145. How to Align Your Business Model with Your Energy Type

If you’ve ever found yourself trying to copy someone else’s business strategy and wondering why it just doesn’t work for you, you’re not broken. You’re probably just building from a model that doesn’t match your energy.

This week on the podcast, we’re diving into one of the most foundational (and freeing!) topics in creating an aligned, sustainable business: your business model through the lens of Human Design.

Because your offers, your pricing, even your marketing don’t exist in isolation, they all live inside the structure you’ve built.

And if that structure isn’t right for your energy type, you’ll eventually feel resistance, burnout, or the sense that no amount of strategy can fix what feels off.

Why Business Models Matter More Than Offers

Most entrepreneurs jump straight into what they’re selling, programs, services, or courses.
But the how and why behind the structure matter even more.

Your business model is the house that holds everything else. It’s the ecosystem that determines how energy, creativity, and revenue flow.

When you choose a model that fits your natural rhythm, you create stability. When you don’t, even success can feel exhausting.

Business Models by Human Design Type

Here’s a snapshot from the episode:

Generators thrive with clear through-lines. Build one core offer that deepens over time and fuels your sacral satisfaction.

Manifesting Generators need freedom to pivot. Think “playground energy” multiple projects under one cohesive umbrella.

Projectors succeed by monetizing wisdom, not time. Create scalable offers that showcase your insight without draining your energy.

Manifestors shine through bursts of creative initiation. Build systems and support that let you rest between launches.

Reflectors flourish in the right environments. Surround yourself with aligned people, partners, and systems that let your intuition lead.

Each type’s magic comes alive when the structure matches the flow.

Build for Alignment, Not Approval

When you intentionally design a business model that honors who you are, everything shifts, your energy, your creativity, your results.

Because true sustainability isn’t just about scaling; it’s about alignment.

And when your business fits your design, success stops feeling like a chase and starts feeling like home.

Resources:

Purchase my book here!

https://www.amazon.com/dp/1966346050/

Apply for the next round of ABB:

https://www.spiritualbusinessincubator.com/blueprint

Get the Aligned Biz Quiz here!
https://www.spiritualbusinessincubator.com/hd-quiz

Ready to design your business around your Human Design?
Book a 1:1 Human Design for Business Reading:
www.spiritualbusinessincubator.com/hdreading

Learn more about your Human Design with the 64 Gates Library
https://www.spiritualbusinessincubator.com/hdlibrary

Get your personalized Entrepreneur by Design HD Report:
https://www.spiritualbusinessincubator.com/business-report

Interactive Human Design Chart:
https://www.spiritualbusinessincubator.com/hdchart

LinkedIn:
https://www.linkedin.com/in/iamannanichols

Instagram: @iamannanichols (https://www.instagram.com/iamannanichols)

Design Your Aligned Business PDF Guide:
https://iamannanichols.ck.page/aligned_biz_guide